- PINNACLE PERFORMANCE -















Click Here For More Telephone Relations

!!! ATTENTION TIRE DEALER & AUTO SERVICE BUSINESSES !!!

What’s holding your sales/customer service effort back from producing greater sales
and profitability for your tire/auto service business?

In today’s challenging tire and auto service market, savvy business owners recognize they need to make every customer
interaction count. Unfortunately, many tire/auto service sales and customer service personnel experience significant challenges
with customer relations and selling skills. Consequently, inferior quality customer experiences hinder customer loyalty and
provoke lost sales opportunities that cost the businesses they represent substantial revenue and profits.

About Pinnacle Performance: Produced and hosted by Sale Away LLC. CEO, Steve Ferrante, this exclusive,
highly-acclaimed full-day training seminar is, first and foremost, about being the best! Attendees will learn
what retail and service industry leaders are doing to achieve market superiority and how to apply world-class
sales and customer service best practices and principles in their tire and auto service business.

Pinnacle Performance explores common challenges obstructing the performance and potential of typical tire and
auto service business management and supporting staff and delivers proven methodology and techniques to
improve customer interactions and produce greater sales results!

Designed for High Performance Tire/Auto Service Businesses: The Pinnacle Performance Sales & Customer
Service training seminar is designed specifically for retail sales/customer service and the tire/auto service industry.
The program is intended and beneficial for every tire store and auto service employee that interacts with customers,
from the most experienced store manager to the novice counter salesperson.

Presented in a format that is educational, inspirational, and entertaining,
attendees will learn:

*Leader Lessons: World-class best practice sales and customer service strategies
  to gain customer confidence, loyalty and referrals.

*How  Fit Is Your Customer Service? - Evaluating Your Customer Service Fitness.

*The Essential Elements of Extraordinary Service: What customers really want and what to do to win
  and retain their business.

*Selling Value methodology to discount less and sell more profitably!

*Creating a Winning Team Culture that drives Pinnacle Performance and Greater Results!

*Proven telephone relations and face-to-face interaction skills to Build Rapport/Trust,
  Positively Engage Customers and Win More Business!

*Your Pinnacle Performance Sales Process and steps to a tire sale!

*Selling add-on and preventative maintenance services without being “salesy” or pushy!

*Effectively handling objections, customer complaints, and more!


“First let me say there is not someone holding a gun to my head to write this letter –it is a positive referral
for training (which is not typical from me). Training for us is always done with great hesitation because we have
all endured some pretty rotten training and usually doubt it is worth the expense of taking guys out of our stores
for an entire day. We know we compromise business because of the light coverage, so the training has to be worth
the risk. Steve’s is.

Steve’s "Pinnacle Performance" training was refreshing, not only for all the store managers and assistants we sent
for the day long sessions, but also for Rick and me. You could call any one of our guys and get a raving review
of the training –it is extremely effective. We were very very pleased not only with the content, but also Steve’s
connection with our group as a highly accredited trainer who is from an automotive family –the perfect combination
for stores like ours. Steve's automotive background and"car guy" standing really helped the interaction because he
has a real world appreciation of what our guys go through on a daily basis.  Steve has our enthusiastic
recommendation for training and helping your staff understand the way you want to go to market.”

Sean Furrier
Jack Furrier Tire & Auto CareWant More Testimonials? Click Here to open the program brochure



A regular contributing “subject matter expert” writer for
Tire Review Magazine sales and customer service content,
Steve was originally featured in the January 2010 issue
cover story “Deliver World-Beating Customer Service”.

Click-on the cover to open article







** Private, Specially Arranged Sessions For Your Tire/Auto Service Business **

Typical Format:

For multiple location tire/auto service businesses with sales/service staffs of 15 and more, the personalized
attention of a private (at your facility) training program is highly recommended. This arrangement is conducted
as a 2-4 day engagement with the identical training program each day, allowing you to maintain store coverage
by sending 1/2, 1/3 or 1/4 of your designated staff per session.

Your Pinnacle Performance sessions will begin promptly at 8:30AM and ends at approximately 4:30PM. Doors
will open and continental breakfast can be served beginning at 8:00AM. Mid-morning and mid-afternoon 15
minute breaks will be taken. 30-45 minutes will be allocated for lunch at the client's discretion.

NEED HOSTING HELP?

If your facility is not large enough to host the seminar comfortably, we highly recommend reserving a hotel
or conference center to conduct the program. If you require or would like assistance, Sale Away can make
arrangements at a local (to you) conference facility. Depending on the best central access for your group,
we will reserve a conference facility that will accomodate your group comfortably and away from bothersome
in-house distractions. This service is limited to groups of 25 attendees or more.

For questions, investment information and to reserve Pinnacle Performance training for your
tire/auto service business, contact Steve Ferrante directly at 866-721-6086 Ext. 701 or steve@saleawayllc.com


Thanks for the great training Steve! Your pinnacle performance course was fantastic,
entertaining and eye opening. It has changed the way I deal with my customers... All of them!

Kevin Walsh
Benson Tire


Click here for information on all of Steve's featured speaker and short seminar programs


Steve's Pinnacle Performance Clientele
features a growing number of The Best, Market-Leading,
Independent Tire/Auto Service Businesses in North America!























































The Results Are In! Pinnacle Performance is the Best Reviewed Sales/Customer Service
Training Program in the Tire/Auto Service Industry!

Since 2009, Steve Ferrante has conducted the Pinnacle Performance Training Program for over 4000 tire and auto service
professionals throughout the U.S and Canada. Attending personnel ranged from new recruits with less than 6 months industry
experience to seasoned veterans with over 20 years of expertise. All attendees completed a post-training evaluation that rated
the program on overall content, instructor and presentation. Without exception, over 90% of participants enthusiastically rated
the program a perfect 10 out of 10! Less than 5% of participants rated the program under a 9!

Here's just a few samples from the BIG pile of rave reviews:



































































































































More Raving Fan Reviews In The Program Brochure...

CLICK HERE TO OPEN




Beyond Day 1 - PINNACLE PERFORMANCE CERTIFICATION


How can your team sustain the gains and build upon the benefits of the initial training program?
No worries... Steve Ferrante offers an exclusive, tailored-for-your-business follow-up program
designed to keep your team on track and ultimately institutionalize the Pinnacle Performance
sales / customer service model in your tire/auto service company.

For details on this exclusive program click-on > Your Team's Training Portal

And Remember... IF YOU CAN'T MEASURE IT, YOU CAN'T MANAGE IT! Sale Away's parthership
with ContactPoint and their Award-Winning Log My Calls call-recording/analytics program provides
tire/auto service businesses with a proven method of monitoring employee performance in real
customer interactions and managing the training model to increase sales & profitability!

Click-On Here To Open The Press Release > ContactPoint Partnership With Sale Away LLC.

Read about Pinnacle Performance Phone Skills
and the importance of call recording in
Tire Review Magazine's April 2013 Cover Story

Click-On Pic to open article > > >














< < < Click-on to view and print
  call recording / scoring overview














With next phase(s) of on-site Pinnacle Performance trainings and “Sales Coach In Your Corner”
ongoing sales support and coaching, Sale Away offers a structured process to ultimately
institutionalize the Pinnacle Performance Sales/Customer Service model at the store level.

For complete details on the total sales / customer service / winning team culture
solution for your tire/auto service business, please contact Sale Away CEO,
Steve Ferrante, directly at 866-721-6086 Ext 701 or via email at steve@saleawayllc.com
























































































Those in the know, know Steve is UGE 'car guy' enthusiast.

Click-On this link to see Steve's Pinnacle Performance Rides























There's Nothing Down Here
  Phone Toll Free:
866-721-6086
When YOU Get Serious...
YOU Get Results!
Take Your Company BEYOND The Horizon...

THE HIGH-PERFORMANCE
TIRE/AUTO SERVICE BUSINESS
SALES & CUSTOMER SERVICE TRAINING PROGRAM

"A 10! Best training program I have attended to date. Excellent seminar with great customer relation issues that will really help us get better results with customers!"
- Chris Corbett
"A 10! Time very well spent! Expected a long boring seminar that I have been to before but this one turned out Great! Outstanding speaker!"
- Jeff Sermersheim, Ken Towey's Tire & Auto Care
"A 10! A truly great seminar! Steve was great! I have fallen asleep before at training but this kept me engaged the whole time."
- Travis Holt
"10! The program was great! Not boring at all and I got a lot of useful information out of it"
- Rick Lindell, Tireman Auto Service Centers
"A 10! Very inventive, entertaining, insightful and useful. Covered legitimate solutions to various customer concerns"
- Rodney Beattie, Black's Tire & Auto Service
"A 10! Very Informative with new avenues of thinking and operating daily. Very
professional, uplifting"
- Fred Jones, Black's Tire & Auto Service
"10! I came into this thinking it was just another sales training. I actually enjoyed the class way beyond those expectations. I got a lot of useful information and great ideas"
- Daniel LeVan, Ken Towey's Tire & Auto Care
"A 10! This is probably the only seminar I will ever attend that I wish was longer! Tremendous!"
- Jim Moore, Black's Tire & Auto Service
"10! With all the Dale Carnegie classes I have been to, I feel I've actually learned more important
and useful info in a much shorter time"
- Richard Tarrie, Ken Towey's Tire & Auto Care
" Wonderful. The best training that I have had for sales. Hit every point and anticipated many questions during the presentation"
- Tony Sutton, Ken Towey's Tire & Auto Care
"A 10! I have been through some of the best training programs with my former employer of
20 years. This was BY FAR the best I have ever
sat through!"
- Mike Vonderkamp, TDW
" 10! The content, instructor, and presentation were all great! Really enjoyed the enthusiasm of the seminar"
- Brance Barnard, Becker Tire
"Best I've been to! Energy level is great! Excellent information. 7 hrs wore me out but in a good way"
- Gary Champlin, Champlin Tire Recycling
"Steve is obviously an expert on the content. Presentation was outstanding with high "truthness" of content - I.E. It made sense to me. I'm a believer and feel confident and well-armed "
- Josiah Dermyer, Champlin Tire Recycling
"The only complaint I have is more comfortable chairs. Otherwise a  10. The content was very usable and I can implement immediately. Steve was very engaging and presented information in a way that was relatable and retainable"
- Scott Moritz, C & M Tire
“A 10! I had heard Steve’s presentation was incredible, now I’m so glad I drove the 3 ½ hours to the seminar! Have plenty of tools to carry back and put to good use. Thanks!”
- Brian Nobles, Black's Tire & Auto Service
"Really great! Made me see my faults and how I can correct them. Excellent training for my staff!"
- Paul Rios, Jack Furrier Tire & Auto Care
"WOW!! This was by far the most informative seminar I have ever been to. I can't wait to share the info with my staff!"
- Kyle Bias,  Black's Tire & Auto Service
"10! Thank you for today's outstanding presentation. I found Pinnacle Performance inspiring, informative, and very enjoyable.
I hope to get an opportunity to work/learn
with you again sometime.
- JJ, C & R Tire
"10+! Best, most constructive seminar/training I've participated in and that's saying a lot considering my seven years of constant training with my previous employer. Steve was very engaging with a energetic and enthusiastic presentation!
- Corey Foster, Mock Beroth Tire & Automotive
“10! In my past career with John Deere I attended 25-30 management/sales training sessions. After today, I am taking back more useful material than I ever have before. Hands down a great program!”
- John Harris, Mock Beroth Tire & Automotive
“Very well done! I am a technician but
I now feel like I could walk into
any sales situation and succeed!”
- Matt Coleman, C & R Tire
"10! This is a great training seminar. The info
was amazing! I would change nothing and
took everything to heart!"
- Josh Slagle, S & S Tire
"10+! I've been "getting" customer service training for over 25 years. This was a breath of fresh air.
I was not bored... but left wanting more! Wish
I could afford Steve as a personal trainer!"
- Barbara Potts, Ed Whitehead's Tire Country
“10+! Everything was excellent! I have over 12 pages of notes! All very useful. Great Info -
Great Material - Great Speaker!”
- Frank Smith, Community Tire & Auto Repair
“The best seminar we have ever had, the day
flew by. The topics were real, interesting
and very useable for our business!”
- Dennis Goddard, T.O. Haas Tire
"10! The whole thing was great! Of all the
training meetings we've had I will take
the most away from this one!"
- Chance Fessler, T.O. Haas Tire
"10! Alot of great information presented in
an outstanding way! Definitely looking forward
to part 2! Steve's energy is contagious!"
- Jacki Dean, Dunn Tire
“10! Great Presentation! It was not the typical trainer showing slides. Interacted with everyone.
Made meaningful referrals about great managers
and how they got that way.”
- Mike Fountaine, New England Tire Car Care Cntrs
“10! Amazing tools and knowledge of topics!
I''ve been to many customer service and sales
trainings, this was by far the best!”
- Jeremy Fitzsimmons, Dunn Tire
"Steve's training was outstanding! Information
can be used on a day-to-day basis. Interaction with the group was great and made it personal."
- Gregory O. Brink, Dunn Tire
"I've seen Steve 6 times now! Always Outstanding Content! Real Life, Real Time. A perfect 10!"
- Stan Morin, New England Tire Car Care Centers
“This was an excellent program! I feel energized
and ready. I now know what it takes to be
at the top of my profession. I can't wait
to put into practice!”
- Mark Butcher, Conrad's Tire Express
"Been in this business 20 years and have
had lots of sales training. Overall, this is
the best sales training I've had!"
- Frank Spencer, Conrad's Tire Express
"10! Everything was great! Training has completely changed the way I will approach my job and the way I can improve my customer experiences."
- Antonio Castillo, Express Tire
"Awesome! I have 8 pages of useful notes and can't wait to get back to my store and implement new ideas and techniques."
- Steven Gailey, Express Tire
"A 10! I was blown away! Exceeded my expectations by miles. I learned in all
categories covered. Thanks a ton!"
- Jake Plogman, Bob Sumerel Tire & Service
“Exceptional in all aspects! Great content  and quite relevant to our business!”
- Troy Cox, Bob Sumerel Tire & Service

“10! This was the best training seminar I
have ever attended. Very informative and
Steve kept everyones attention all day. Great!”
- Vincent O'Hop, Jack Williams Tire & Auto Service
"10! Extraordinarily informative. I learned
alot more than I did when I went through Firestone training program years ago where they covered similar topics and that took a week!"
- Ed McLaughlin, Jack Williams Tire & Auto Service
“A 10! This type of training is EXACTLY
what our industry needs! The world is becoming
more and more value/service based and
Steve hit the nail on the head!”
- Sam Achter, Virginia Tire & Auto
"10! Best session I have ever attended!
I would like to hear this all again - Great info
for our team and very inspiring!"
- John Miller, Virginia Tire & Auto